Meaningful Beauty and Cindy
Crawford

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The Meaningful Beauty story
began 10 years ago, when Cindy Crawford first visited Dr.
Jean-Louis Sebagh in his exclusive Paris office. As one of the
world’s most famous faces, Crawford had noticed that frequent
travel, long hours and heavy makeup had begun to take a toll on
her skin.
Crawford had heard about Dr. Sebagh’s
remarkable “age maintenance” approach through a friend. After
experiencing the dramatic results first-hand, she entrusted him
with her million-dollar face and became a regular visitor to
his office.
But after her children were born, Crawford
found herself spending less time in Europe—so she asked Dr.
Sebagh if he could bottle his exclusive formulas and ship them
to her. At first, the concept was inconceivable; the key
ingredient, a patented melon extract, was simply too difficult
to bottle. But after years of rigorous formulating and testing,
Dr. Sebagh was successful—and Meaningful
Beauty was born.
But Crawford didn’t stop there. “Beautiful skin
shouldn’t have to cost a fortune,” she says, “and every woman
should feel that she is the best she can be, every day.” So, in
order to make the benefits of Dr. Sebagh’s exclusive products
widely available, she also decided to join forces with
Guthy-Renker. Now, thanks to this extraordinary collaboration,
Crawford is able to share her personal secret to flawless skin
with women around the world.
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